Discovery. Definition. Execution.

There are 3 key steps to building new products: Discovery. Definition. Execution. Leave one out or do one poorly – the end result will be failure.

To mitigate the risk of failure and optimize user adoption, I focus on the upfront processes of discovery and definition to determine a product’s market viability and business fit. Once there is consensus to move forward, I work closely with the internal team to execute the product strategy in iterative short-run phases (aka, lean) to ensure adoption, engagement and revenue growth.

Ways to work together to optimize the success of your new product:

Discovery/Definition: Work with the team to determine product market viability and business fit to mitigate launch risk.

Execution: Embed into the team to maintain the strategic goals through design, development and launch.

Workshop (2 days): Have the team learn the “how to’s” of the discovery and definition phases for ongoing new product development. 

Coaching: Sometimes a product lead just needs someone to bounce ideas off of and help sort through scenarios; someone who has been in their shoes. 

Interim Product Lead: In special cases when talent isn’t already in place and time is of the essence, taking on the key role for a short sprint of time.

Let’s build your next new product together – connect.

 
 

Recent Blog Articles


Getting a Dashboard Right

January 14, 2014 by Beth Temple

January is just ½ a month old and already I’m sensing this could be the year of the dashboard. I’ve had several inquiries in the last two weeks from companies looking to add some sort of analytical/SaaS dashboard to … Continue reading


It’s the User, Stupid

October 15, 2013 by Beth Temple

When I read Mark Suster’s recent post How To Avoid a Common Product Mistake, especially his remark: “Design for the novice, configure for the pro,” it brought back memories of my days at AOL.

When building out channels/sections in … Continue reading


Fast Times in Product Development

August 16, 2013 by Beth Temple

Back when I wrote a series of posts about how things happen faster (e.g. delivery of information, adoption of technology) and the need for immediacy – the idea of binge TV watching was a nascent idea (some of us … Continue reading