My holistic approach encompasses product development, market viability, user experience, operations and revenue generation.
From ideation to MVP to full launch, I’ve been using an iterative development approach for over 10 years to help my clients get the right product to the right customer.
The best products start with a clear value proposition and listening to customers to get the right product-market fit and to mitigate launch risk.
In 20 years of building products I have talked with and observed 100’s of customers; the outcome being an experience that aligns customers’ goals with business goals.
There is more to the product than what gets launched, companies must determine how products are structurally and operationally supported in the organization.
In my work I am only interested in products that positively impact the bottom line and I’ve learned there are lots of ways to get there.
Work with the team on the upfront processes of identifying and determining a product’s market viability and business fit through MVP.
Easily assimilate into the internal team to define and maintain the strategic goals through design, development and launch.
In certain cases when talent isn’t already in place, and time is of the essence, taking on the key role of product owner.
The benefits of knowledge but in short sprints; when a product owner needs someone to bounce ideas off of and help sort through scenarios.
I am on a mission to eradicate product failure! When you are building a new product doing any of these 6 things will kill it.
Product cycles are shortening. Markets are becoming more niche. New players are displacing old ones. Welcome to the New Product Economy.